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The world in which we live becomes busier by the day so it is little wonder that more of us are looking to online comparison sites to help find us the best deals on utilities, services and a wide variety of other types of product. This article looks at what the commercial insurance industry is doing to address this need to compare various options.
To begin with it is important to remember that most people simply do not like buying insurance. And whilst it is without doubt one of the most important purchases a business can make, the purchase of insurance is often a long and drawn out process that for many is a grudge purchase.
Business owners, now perhaps more so than ever before, are more concerned with how their own business is running rather than to what could a process that involves making several phone calls, answering the same questions over and over again or searching the internet to find the very best policy and price available.
With this in mind, many insurance companies are now offering customers with a choice by promoting their products on online comparison sites or aggregators that compare many products from various insurance companies. At face value this would appear to be good news for business owners and those responsible for the purchase of business and commercial insurance. However, business owners should be slightly cautious when using these comparison sites as getting the right insurance policy is a little more complex than comparing the cost of the CD or DVD as getting the cheapest price is not necessarily the only thing they want. Yes, getting as low a premium as possible is important, especially as many businesses are struggling in the face of the credit crunch, but when it comes to getting protection and peace of mind for you business, making sure you have the correct cover, excesses, deducatables and help and advice is just as important as the cheapest premium.
So what exactly is the best comparison tool for businesses looking for business insurance? Well this may come as a surprise to many but the tool that has been around for several years and which has helped businesses for over a century could still be the very best insurance comparison tool available. So for businesses looking to compare different types of insurance whilst at the same time looking to save time and money the best insurance comparison tool could still be using an insurance broker.
Insurance Brokers have been around for years but for businesses who want to compare many different insurance companies and insurance products they could still well be the best tool around. The truth is business owners want to look to reduce their costs and an insurance broker can certainly help with this. Not only will they search their panel of insurance companies to help save you time and money but they can also offer you advice, guidance and answer any question you may have about your insurance policy. Many online insurance tools suffer from this lack of service as they are focused purely on the cheapest is best approach.
So if own a business or are responsible for the purchase of business or commercial insurance in the next 12 months you really have 3 options when it comes to buying your insurance if the online comparison sites do not appeal. You could go to an insurance company directly who will quote just their own. You could go to an insurance broker who is not independent and they will quote you a premium from the one insurance company they deal with.
Alternatively, you find an independent insurance broker to help you with your business insurance. A good independent insurance will search the market to help you find the insurance cover, excess and premium you are happy with. And because these insurance brokers have negotiated terms directly with a selection of various insurance companies, they can very often produce rates and cover that simply are not available from online comparison sites, direct insurers or other insurance brokers.
If you want to compare many different types of business insurance the best insurance comparison tool there is could still very well be an insurance broker.
“As insurance used to be!!!
Excellent service and easy to contact. Would never go back to direct insurance again.
Using a broker enables our company to do the things we are good at and leaves the insurance to the experts. Thanks again to everyone at NCi.”
Ian Curry
General Manager
Apex Radio Systems Ltd
www.apexradio.co.uk